Sara Currie - Senior Director, Oracle

“We briefed The Business Model Company to execute a Marketing Operations Audit and design ORACLE a new Global Marketing Operations Model that is right for the future of our business. The team has done an amazing job, bringing us really smart, fresh thinking, based on facts and insights they extracted from our business. They are lovely people who always go the extra mile. We couldn’t do without them.“

Tom Finneran - Executive Vice President 4A's 

"Tim Williams is an industry thought-leader, a passionate student of marketing  and an incredibly compelling presenter - when Tim speaks, I listen."

Giles Morrison - Global VP, Brand Communications Excellence at Unilever 

“The Business Model Company has been invaluable in helping our business implement the change required to realise the potential of our new models. Great thinking is one thing, but Rob and his team have also helped us execute at scale brilliantly. They are true partners.”

Peter Jones - Independent Group Chairman (2016)

"I have worked with The Business Model Company for many years and find them a valuable strategic partner. Helping us turn around and enhance subsidiary businesses, create value pricing models and facilitate development of new revenue streams are just some of the key reasons we continue to seek council from TBMC team. We love working with them and see bottom line benefits from our journey together. 

From a personal perspective as Chairman, I find invaluable their ability to totally get what we do and help de-clutter an often-complicated business structure, exacerbated by my own vision for the future of the media agencies in the Group. There is still work to do and I’ll be doing it with The Business Model Company at my side."

Philip George - Managing Director TBWA/ Toronto 

"Your thinking was so useful that I have begun to apply much of it to our efforts to restructure our agency. I also presented your compensation ideas to a diverse group of agency people, all of whom embraced them. It's probably the first time in my career that creative folks were engaged in a dialogue on compensation!"

Simon Martin. CEO Oliver Agency 

"It's one thing for brands to want to change to new models, it's another thing being able to make that change happen. TBMC not only makes this possible, they make it possible at scale and with pace. 

Our partnership with Unilever is off to the best possible start thanks to TBMC’s involvement and support. Like us, they understand the need to help brands plan for change and take the necessary operational steps to realise the potential of new models."

Global CEO (2016)

"The Business Model Company has helped us shape a stronger brand proposition and structure and develop new business models to allow us to engage in new and more profitable ways with our clients.  Importantly they are a consultancy that doesn’t just stop at the theoretical, but have actively worked with management teams to execute the thinking in-market. "

Amanda Morrisey - CEO for Publicis Media (2017)

"The fast-changing media landscape necessitates a more agile, data-driven, technology-powered approach using new commercial models. We have been working with The Business Model Company to define a new vision and to build the roadmap and the blueprint to achieve this. This has involved leadership workshops, the creation of a new client engagement model and commercial re-modelling.

We are only at the beginning of our journey. The next phases will involve creating a new leadership structure and interface, new products to market the new commercial benefits to our clients and a new operating model. The Business Model Company are trusted partners that I have worked with for many years, largely in organisations which are undergoing wholesale change. They get under the skin of the business quickly, bring huge amounts of knowledge and expertise that we would not get from within our own organisation and for me personally, are the counsel to make sure we keep on track. "

Lee Broughton - Vice President, Global Brand Marketing (The Americas), Enterprise Rent-A-Car

"Rob has a great ability to identify the right people, empower them and then create the appropriate governance around them to ensure they succeed. It is quite an art and not everyone can actually do it. I would argue it's one of the most critical components of managing for change!"

Aline Santos - SVP Global Marketing at Unilever

"The Business Model Company has developed two business changing models for Unilever. Innovative thinking, bespoke to our business needs and simply packaged in a way that has made it easy to implement in a business our size."


Richard Cornelius - Managing Director ORC International (2017)

"Working with The Business Model Company was a very positive experience for our organisation and the well-structured modular programme has had a significant impact by helping us to transition our business. We are facing massive disruption in our market and this programme really helped us to steer a determined course through troubled waters.

We now have a clear, consistent and compelling go-to-market positioning, supported by a revamped look and feel.  The business has been re-organised as a direct result of the findings of the commercial analysis and we have re-focused our resource around selected Strategic Accounts.  We are receiving a more positive reception from clients and prospects, an increasing number of cross-sell opportunities and growth across our largest Accounts.  We have also put in place new pricing approaches as we move towards more of a value-based proposition. It has also been an absolute pleasure to work with Caroline and her colleagues."


Neal Grossman - Omnicom

"The Business Model Company does an outstanding job of teaching creative ways agencies can get paid. It is concise, thoughtful and pragmatic."